How to grow Insta followers using Instagram Story ads
Instagram story
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is it a big deal?
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Instagram story 🤳 is it a big deal? 🤳
Drive traffic to your profile.
The first step is to create an ad set that drives people from your Instagram Story Ad directly to your profile. Here’s how:
Create a new ad campaign and select “Traffic” as the objective.
Select “Single Image or Video” for a format, and choose one of the vertical portrait videos you previously uploaded to Instagram Stories.
Add some text that says “Swipe Up!” and then choose the “Learn More” call-to-action button.
Link directly to your profile by typing in your Instagram handle (e.g., @thekokosamoa).
Next you need to choose who sees this ad set: Create a lookalike audience of people who have engaged with your page/posts on Facebook within the last 180 days, but exclude anyone who already likes or follows your account so they don't see it over and over again (and annoy them).
Drive sales.
Have a compelling Bio section that not only explains who you are but also drives people to want to click on the link and learn more about your brand. You can include a strong call-to-action such as “click the link in our bio” so followers know what they need to do.
Use the new feature called shoppable posts, which allows you to tag products in photos and videos so people can easily shop from your posts.
Post consistently—at least once a day—so users have something new from you every 24 hours. Create story highlights that showcase behind-the-scenes footage of how your product is made or even live video of events at which you're participating, like trade shows. This is critical for building brand awareness!
You can drive traffic, gather leads, or drive sales by using Instagram Story Ads to grow your Instagram Followers.
Instagram Story Ads are a great way to boost your reach and grow your following. They allow you to promote your Instagram profile from within the story format, so you can drive traffic, gather leads or sell products while growing your follower base.
